Tuesday, 22 March 2011

Hallmark Gift Module

For this module I was lucky enough to be working on a live assigment brief from Hallmark. The initial trend I chose was called 'Secret Garden' but the pale colour scheme didn't suit my style of work, as I work confidently with vibrant colour palettes. I developed the trend further and began to look at the quintessential British stately home, this also links nicely to British Heritage which is expected to be a big trend for 2012, to coincide with the London olympics and the Queen's Diamond Jubilee. This was the first time I have worked with gift and I feel I succeeded with it. I had to include: cards, tags and wrapping paper. I produced 4 large collections, aswell as a load of development. I received some really positive feedback from the Hallmark team and furthermore I recieved a 1st for this module, thats my third 1st in a row.



Final Collections

Phillippa x